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Nov 10, 2022

Overcomplicating things is a common problem for business owners. We get in our own heads when we consider ways to grow our businesses in our attempts to bring in more revenue. In today’s episode, I want to explore a path to profitable growth that allows you to simplify, and anytime we reduce complexity, we free up time and a lot of mental space. Thinking about growing profitably is important as we gear up for strategic planning for 2023. 

We are zeroing in on Steps 2 and 3 of the Tap the Potential Solution, which is to niche down with a clearly defined sweet spot and find ways to innovate. These are important whenever we look to add revenue, which most people think comes down to selling more or getting more clients. What I want you to consider is that the best way to increase revenue is to serve your existing clients better. Let’s break it down in today’s show! 


Profit by Design is a Tap the Potential Production.


Show Highlights:

  • How Pumpkin Planning can improve your quality of life as a business owner
  • Why it is essential to understand your best clients, attract more like them, and remove weak clients and customers who suck profits from your business
  • How to have the important conversations with your best clients and customers about how you do things differently
  • How a certified Pumpkin Plan Strategist can help you interview your top clients and customers
  • Why input from your team is valuable because they have insights into your top clients and customers
  • Why the language used by your top clients and customers is more valuable than industry jargon
  • Why streamlining your marketing, focus, and business around your top clients and customers frees up time and mental space
  • How your Wishlist Interview questions for your top clients and customers can give you valuable information and insight (Listen as Dr. Sabrina shares a few examples.)
  • How to use the information and feedback from Wishlist Interviews in value creation


Links and Resources:

Join our Jumpstart. It’s our FREE, five-day (one hour each day) workshop to start celebrating your wins; each day is a small step with a significant impact for you and your team! The next one begins on November 7!

Learn more about the next How to Hire the Best course. You can register now for the final session to be offered in 2022.

Download our Workbook and take our Better Business Better Life Assessment.

New! Now Available!! The 4 Week Vacation book with bonuses! Follow the steps to claim your spot for the upcoming live training, The 4 Week Vacation Better Business Better Life Jumpstart!

Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an Hour